Google+ Twitter Pinterest Facebook LinkedIn Wordpress

Diageo - Customer Case Study

Diageo engages the Warehouse and Logistics Specialists GH Consulting 

Warehouse Design and OptimisationA Global leader in beverage alcohol with iconic brands in spirits, beer and wine; producing their brands from more than 200 sites in over 30 countries; Diageo are committed to efficient, sustainable production to the highest quality standards; and their export-led International Supply Centre (ISC) employs over 4,000 people across more than 55 sites in Scotland, England, Ireland, Italy and the Netherlands.

The Diageo business in Tanzania developed plans for a new warehouse to support their next ten years of business growth, and supply core SKUs, produced by the brewery next door and delivered into the warehouse. The operation planned to handle bottled beer on pallets and the design proposed to use around 6 Fork Lift Trucks.


Warehouse Design and Optimisation

Diageo is a sales-led organisation, and they are passionate about ensuring that Diageo products are available where consumers want them. Diageo work to deliver amazing consumer experiences, always aiming to achieve extended sales reach.


Diageo engaged the specialist Warehouse and Supply Chain Consultants Gideon Hillman Consulting, to provide a proposal to review and validate the current Diageo warehouse designs, whilst simultaneously developing an independent design and layout for the new facility.


The Specialist Consultants at Gideon Hillman Consulting, conducted detailed review and analysis, assessing processes including but not limited to layout and handling methods, value flows and operational procedures, to enable them to validate the current designs and subsequently develop a separate informed, yet independent, warehouse design.


Using CAD drawings of the preferred design option, Gideon Hillman Consulting presented Diageo with an informed rationale and cost analysis for their final proposed facility design.


Following their review, The Warehouse and Logistics Specialist Consultants at Gideon Hillman Consulting, supplied Diageo Tanzania, with a suitable proposed new warehouse design, simultaneously considering efficiency, productivity, current product flow, and future business growth.

Return to client logos Page   

Return to Industry Sector list


Latest News

Introducing Darren Liffen: New Senior Consultant

  The Supply Chain Consulting Group is pleased to welcome Darren Liffen as he joins the team of…

Continue Reading

FSDF Annual Lunch & AGM

The Supply Chain Consulting Group Directors, Gideon Hillman, Gavin Parnell and Craig Ryder, Senior Consultant Phillip…

Continue Reading

More News Stories

Featured Articles

Supply Chain Transparency Within FMCG

  Photo Credit: Fashion Revolution. Supply Chains have progressively developed into complex, global networks, in-turn increasing exposure to risks…

Good, Better, Best – Value Brands or False Economy

  This branding plays to the strengths of the UK’s three-tier: Good, Better, Best product strategy. From price-orientated, to quality orientated,…

The Rise of Collaborative Robots

  As the fourth industrial revolution, known by some as Industry 4.0, continues to transform the supply chain, companies must aim to increase…

Supply Chain Sustainability in FMCG

  Most people associate sustainability with protecting the environment but it is much more than that. Sustainability is often defined as meeting the…

Consumer-Centric FMCG Trends 2019

  The consensus on trends for 2019 in the fast-moving-consumer-good (FMCG) sector is that the consumer will continue to be king. People are looking…

One Step Forward...

  In Lieu of the recent outcome of negotiations, how can your business best brace itself against the impact of the UK’s pending European Union…

SCCG’S Marta Biela – on International Women's Day

  Let’s show the world that women can be successful in any industry and that no industry should be so simply categorised as specific to…

Intralogistics is a journey – where are we headed?

  Supply chains need to be organised so that they are interconnected from end to end – from the source of raw materials to the consumer’s…

Friend or 'Faux'

  In light of the recent fur supplier scandals to have hit our retailers’ shelves, the importance of effective, and efficient supply chain…

Circular Economy and Logistics

  Billions of clothing items find their way into landfills every year, plastic bottles are polluting the oceans and electronic waste is harmful - Is a…

Gideon Hillman Consulting is a trading name of The Supply Chain Consulting Group Ltd is registered in England and Wales.
Company Registration No: 09751027. Registered office at Highdown House, 11 Highdown Road, Leamington Spa, CV31 1XT. UK
A supply chain and logistics specialist with knowledge of warehousing consultants, equipment pooling and tracking systems

The Chartered Institute of Logistics and Transport fsdf SHD Logistics Awards Finalist New Facility 2016 Winner of the UKWA Technical Innovation Award 2016 The Logistics Awards Finalist Operation (large) 2018 QMS ISO 9001 Registered The Logistics Awards Finalist New Facility 2018 Supply Chain Excellence Awards 2018 Finalist Institute of Consulting